Digital transformation is paving the global path for the textile industry

Digital transformation is paving the global path for the textile industry.

Digitization and innovation are key to the success of the textile industry. The textile cluster tries to reach the latest achievements for its development as well as for the benefit of its members. In that direction, TTZ-Textile cluster organized by SIPPO Macedonia on June 4, 2024 was part of a training for using Linked In. At the training, the topics for the introduction of new Linked In functions, how to create content before and during events in order to draw attention to better attendance at events and a greater number of contacts, etc., were elaborated. Practical exercises were done on making strategies for effective follow-up communications and integrating Sales Navigator into sales and marketing processes.